This time he replied that he wanted to get a closer look at the company. Not to be dissuaded, we e-mailed him again the following month to let him know about the traction Procurify was gaining.

In his initial reply to our e-mail, Cuban said he would revisit our company in six months, citing how busy he was. Two months after Procurify ‘graduated’ from Vancouver-based accelerator GrowLab, it became one of the few Canadian companies to sign a deal with Mr. In a nutshell, it shows how and where your company spends its money, and helps maximize savings. We refer to the business idea as the evolution of procurement, providing a spend management solution for small and medium-sized businesses. Our company, Procurify, was initially developed by three of us as a school project at the British Columbia Institute of Technology in Burnaby, British Columbia. We were looking for funding and we thought we’d give it a shot, even though no reply was expected. One of our key team members had recently finished reading Cuban’s book, How to Win at the Sport of Business, which listed his e-mail address. That’s what my business partners and I thought when we decided, on a whim, to send high-profile investor, Dallas Mavericks owner and Shark Tank star Mark Cuban an e-mail pitch on behalf of the startup we founded in 2011. Sometimes the simplest actions make all the difference. Over the last few years, Procurify has scaled up many times over, acquiring clients from over 100 countries. This article was written by Kenneth Loi, Procurify’s COO, in 2013. We found Cuban’s e-mail address listed inside his book - How to Win at the Sport of Business.

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